THE IMPACT OF TOTAL QUALITY MANAGEMENT ON SERVICE QUALITY, CUSTOMER ENGAGEMENT, AND CUSTOMER LOYALTY IN BANKING
نویسندگان
چکیده
منابع مشابه
The Impact of Service Quality on Customer Satisfaction and Loyalty in Indian Banking Sector: An Empirical Study through SERVPERF
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ژورنال
عنوان ژورنال: Jurnal Manajemen dan Kewirausahaan
سال: 2019
ISSN: 2338-8234,1411-1438
DOI: 10.9744/jmk.21.2.95-103